Facebook provides multiple ways to build an audience including interest targeting, lookalike audiences, and custom audiences.

Your Respage service includes building an audience via interest targeting, and may include your property location, nearby employers, income levels, and general interests. These interests are compiled based on the Social Advertising Questionairre you provide to Respage, as well as the information in your website. For any requests, please reach out to your Client Services rep or contact support@respage.com.